This guide covers the basics about retail merchandising and psychology.

What is it that brings customers into a store? How does a store layout affect the way a customer shops? Can color and branding affect purchasing decisions? 

This free eBook explains the science behind the decisions a customer makes, including: 

  • How to create the perfect floor layout
  • Why the right store fixtures matter
  • The influence of color in store design
  • The importance of color and store signage
  • The best location for your cash wrap
  • And more!

Download your copy of "A Guide to Retail Psychology" with this simple form.

Download the "A Guide to Retail Psychology" e-Book

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